If you’ve had your toes in the digital marketing waters for a long time, then you’ll know that navigating shifting trends is just part and parcel of the experience. You might have finally cracked the code on how to get your brand’s name in front of your target audience and make sales, and then just like, Google announces a major algorithm update that wipes out your traffic at AI SEO Services, or consumers start getting savvy to your strategies and just stop engaging.
The rise of AI has prompted another one of these shifts, albeit slightly bigger and more panic-inducing than we normally see. This has prompted many people with a stake in marketing to wonder, how will I keep getting traffic if ChatGPT and Google’s AI Overviews don’t mention my brand?
That’s a legitimate and fair question. With clickthrough rates on search engine results pages (SERPs) down, there’s a real concern that brands who rely exclusively on appearing towards the top of the SERPS may see a significant drop in visitors.
Investing in fatjoe’s AI SEO services is one way to get LLMs talking about your brand and safeguarding yourself against the much-hyper (though also unlikely) marketing apocalypse.
In this post, we’ll take a deep dive into everything you need to know about fatjoe’s AI SEO services, outlining key information about the company, the AI SEO services they offer, and those all-important pros and cons so you can make an informed decision about whether it’s right for your business.
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About fatjoe
If you’ve been in and around the world of digital marketing for a while, then you’ll likely have heard of fatjoe, who are a well-established international digital marketing agency.
Founded in 2012, they originally make a name for themselves through their flagship backlinking service. Since then, they’ve added many more SEO services, ensuring that brands can get essentially all of their SEO needs taken care of in a single place.
As major players in their industry, they’ve shown a commitment to always moving forward as the tides of digital marketing change, which is why it’s no surprise that they’ve recently become known as the best AI SEO provider after adding a range AI SEO services to their core offering.
What Is AI SEO, Exactly?
We’re going to assume that you’re already familiar with SEO (Search Engine Optimisation), which is a strategy designed to get a brand’s website appear as highly up the SERPs as possible.
That’s been the tried-and-tested strategy for a long old time, but with the rise of AI, marketers are having to adapt their strategies to ensure that AI-driven results like ChatGPT, Claude, and Google’s AI Overview mention their brands when a user makes a query.
Essentially, AI SEO is a way to encourage AI to give your brand a mention. While traditional SEO tactics do influence the information that LLMs deliver to users, there also look to a few other sources that generally aren’t covered by traditional SEO tactics. AI SEO services are designed to cover those gaps, ultimately forming a well-rounded strategy that can deliver results through both AI and traditional SERPs.
AI SEO Services from fatjoe
fatjoe offers three core AI SEO services, but there’s a couple of important caveats to mention. The first is that fatjoe typically recommends that brands use a combination of all three of its AI SEO services, rather than limiting themselves to just one or two, to get the best results.
The other thing to mention is that while the three services below specifically relate to AI, it’s also recommended to use fatjoe’s other SEO services. What’s good for traditional SEO is also generally good for getting your brand mentioned in those AI-driven results.
Digital PR Campaigns
Links have long been — and continue to be — highly important for a brand’s only visibility. fatjoe’s digital PR campaigns service is designed to give brands ultra-powerful backlinks from some of the web’s most authoritative websites.
AI platforms like it because it provides almost instantly credibility, increasing the chances that they’ll mention your brand when giving their results.
Brand Mentions
LLM’s like ChatGPT and Google’s AI Overview want to give users the best possible recommendations. However, they won’t know what the ‘best possible recommendations’ are until they go looking for them.
fatjoe’s Brand mentions is an innovative AI SEO service in which your brand is mentioned in a favourable light in-depth reviews or listicles. If your brand appears at the top of a list of, say, the best dentists in London, then there’s every chance that an LLM will see it and provide your name to a user who makes a search related to that topic.
Community Mentions
LLM’s like user generated content — that is, brand mentions from everyday people, the kind of which you’ll find on Reddit or forums. fatjoe’s community mentions service allows brands to get their name placed on online communities around the web. The more a LLM sees your brand’s name in these contexts, the more likely it is that they’ll recommend it to their users.
The Pros and Cons of fatjoe’s AI SEO Service
Pros:
They’ve Clearly Taken a Deep Dive
fatjoe is an innovative, forward-thinking digital marketing company. Their intelligent AI SEO services are clearly the result of some deep-thought and working out. AI SEO is complex, probably too complex to do on your own. Thankfully, fatjoe’s AI SEO services means that you don’t have to figure it out — you can just trust that they have.
It’s an Affordable Way to Get Expert AI SEO Services
fatjoe’s strategies might be advanced, but they’re surprisingly wallet-friendly. This allows brands to play around with AI SEO strategies without worrying too much about their budget.
Cons
You Have to Be OK With Outsourcing
If you’re looking for an AI SEO partner who feels like they’re working next to you in the office, then fatjoe might not be the best option. You’ll be outsourcing the task to them, with only minimal say over what happens. That’s good if you just want the results, not so good if you want a big say on how those results are achieved.
fatjoe’s AI SEO Services: The Final Verdict
In the end, we found that there’s much to love about fatjoe’s AI SEO services. They’re innovative, effective, and affordably priced. Everything you’d want to get your AI SEO strategy under way, basically.
Keep exploring — every click opens a new world of insight and discovery.
